Digital press and creator briefings
Brief the world’s press before your trailer goes live.
A private, fully branded event site where invited journalists,
streamers and creators watch your briefing, download assets
and claim code under embargo. When your reveal goes
public, the coverage is ready to publish.
Coverage on day one
Press see the game days ahead, so previews, reactions and videos land with your announcement instead of after it.
Reach every market
No venue, no travel, no capped guest list. Live and on-demand sessions cover every time zone you care about.
Test your message
Hear how trusted voices react before the wider world is watching, while there is still time to adjust.
What is included
Everything from invite to report
Event platform
A fully branded and secure event site with video hosting, asset pack delivery, live Q&A and interview features and attendee reporting.
Planning and management
Project plan, NDA process, attendee lists, branded invites and live support for attendees on the day.
Briefing assets
Need the briefing itself made? Our network of videographers and live streaming crews can work with your studio team.
Code distribution
Ahead of a hands-on window, codes and assets can be sent to invitees who attended the briefings.
Timeline
A typical run-up to embargo
Shorter turnarounds are possible depending on scope
12 weeks out
Scope and plan
Dates, markets, audience and budget
8 weeks out
Build and brand
Event site, invites, NDA process
4 weeks out
Invite
Invites out, RSVPs and schedule.
Event week
Run
Access emails, live sessions, support and mop-ups.
Embargo Lift
Report
Attendance reports, code distribution.
FAQs
Digital briefings, answered
-
A private, branded event site where invited press and creators watch your briefing and get assets ahead of a public reveal, under embargo.
-
Ideally three months before your embargo date. Shorter turnarounds are possible depending on scope.
-
Yes. Digital events are built for international press, with sessions scheduled across regions.
-
Yes. Codes go only to invitees who attended, alongside any other assets you want to share.